A field guide to the 4 types of content marketing metrics

Coordinan Jay Baer, Convince & Convert y Content Marketing Institute
Año 2013
Idioma English
Páginas 17
+info http://www.convinceandconvert.com

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A new ebook from Jay Baer, Convince & Convert, and the Content Marketing Institute: A Field Guide to the Four Types of Content Marketing Metrics is a playbook for measuring content marketing effectively. You'll learn why, how, and when to measure the impact of various types of content marketing, traps to avoid, and tips to take your measurement to the next level.