Guerrilla Marketing

Autor Lay C. Levinson
Año 2004
Idioma English
Páginas 48
+info http://www.changethis.com

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The Guerrilla Marketing Guru, Jay Conrad Levinson, serves up 93 examples of unusual, quirky, and downright effective ways you can catch people's attention. Marketing your business or yourself doesn't have to boring, and if you're a guerrilla marketer, it better not be! You're guaranteed to leave this one with some ideas of your own.

1. Make customers a birthday card | 2. A sticky success story | 3. The ice cream incentive | 4. Beach party bingo | 5. Talking house speaks for itself | 6. Marketing to the disabled| 7. Free domain name registration | 8. Business card as pocket-sized bulleting board | ...