Marketing your small business on the mobile Web

Portada del eBookCoordina Mobithinking
Año 2009
Idioma English
Páginas 12

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Marketing your small business isn’t easy. It’s hard to know where to spend your limited budget and it’s even harder to know if you’ve made the right choices.

This guide is a short introduction to an exciting new marketing medium that offers enormous potential for small businesses but costs very little: the mobile Web.

We all know about the “desktop” Web – Web sites made for people who are sitting at a PC. The mobile Web is similar in many ways but different in some important ways as well.

We hope to give you an introduction to the mobile Web, show why you should be thinking about it and suggest ways to start using it today – at no cost (or very little cost).