Facebook Insights - Product Guide for Facebook Page owners

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Portada del eBookCoordina Facebook
Año 2011
Idioma English
Páginas 11
+info http://www.facebook.com

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Facebook Insights provides Facebook Page owners and Facebook Platform developers with metrics around their content. By understanding and analyzing trends within user growth and demographics, consumption of content, and creation of content, Page owners and Platform developers are better equipped to improve their business with Facebook.

In this guide, we will focus on Insights for your Page and will help you understand the analytics that Insights provide. This information can be used to fine-tune pages in order to increase engagement. If you have integrated the Open Graph protocol into your Web pages, Insights will capture engagement with Pages regardless of whether an action was taken on or off Facebook.